Marketing Services
From building websites that convert to setting up tools that save you hours every week, I offer straightforward, expert marketing support for growing businesses. No sales teams, no junior staff—just me, working directly with you to grow your brand. I know every penny counts when you’re running a small business, which is why I don’t have a set price list. Let’s have a quick chat about what you need, and I’ll put together a plan that works for your budget.
Marketing Strategy
A marketing strategy is simply a clear plan for how your business will attract and win customers. Many startups begin without a plan and end up trying lots of different things without knowing what works. I’ll help you define who your ideal customers are, what makes your business different, and which marketing channels will reach the right people. The result is a practical, step-by-step plan that focuses your time and budget on the activities most likely to grow your business.
Ongoing Marketing Support
Many small businesses don’t need a full marketing team, but they still need regular marketing support. I can act as your part-time marketing partner, helping you plan campaigns, update your website, manage marketing activities, and continuously improve how you reach customers. This gives you experienced marketing support without the cost of hiring a full-time marketing manager.
Branding
Your brand is more than just a logo — it’s how your business looks, sounds, and feels to customers. A strong brand helps people recognise your business and trust it. I will help to create or refine your logo, colours, messaging, and overall identity so your business looks professional and consistent across your website, social media, and marketing materials. This helps you stand out and makes your business easier for customers to remember.
Social Media
Social media helps businesses stay visible and connected with customers. I’ll help you choose the right platforms, create engaging posts, and develop a consistent presence that reflects your brand. The goal isn’t just posting regularly — it’s building awareness, sharing useful information, and encouraging customers to interact with your business.
Web Development
Your website is often the first place potential customers learn about your business. I help create simple, professional websites that clearly explain what you do, why customers should choose you, and how they can get in touch. The focus is on making sure your site is easy to navigate, works well on mobile devices, and presents your business in a credible and professional way.
Search Engine Optimisation (SEO)
Search Engine Optimisation helps your website appear when people search for products or services like yours on Google. Instead of relying only on advertising, SEO helps potential customers discover your business naturally when they are looking for what you offer. I improve the structure, content, and keywords on your website so search engines understand your business and show it to the right audience.
Copywriting
Many businesses struggle to explain clearly what they do and why customers should choose them. I’ll help refine your messaging so your website, social media, and marketing materials communicate your value clearly. This includes writing website content, creating marketing messages, and ensuring everything you say about your business is simple, clear, and consistent.
Team Training
Marketing can feel overwhelming if your team isn’t sure what to do or where to start. My team training sessions are designed to give business owners and staff the knowledge and confidence to manage key marketing activities yourselves. The focus is on simple, easy-to-apply advice that helps your team understand what works, avoid common mistakes, and build marketing skills that support the growth of your business.
Reporting
Good marketing decisions should be based on real results, not guesswork. Reporting and analytics help you understand what’s working and where improvements can be made. I can track key data from your website, social media, and marketing campaigns to see how people are finding and interacting with your business. I then present this information in an easy-to-understand way so you can clearly see the progress being made and make informed decisions about future marketing activities.
Email Marketing
Email marketing is one of the most effective ways to stay connected with your customers and keep your business front of mind. I’ll help you create professional email campaigns that share updates, promotions, useful information, and news about your business. The aim is to help you build stronger relationships with your audience and encourage repeat business through clear, engaging communication.
